Blog - entries during February 2009
Friends...Villagers... Lend me your opinon formers
14 February 2009
One of the seminal works on the communication of change is Diffusion of Innovations by Everett Rogers
“We would never have reached and affected so many people; the OPC method Bob uses gave us the tool to create participation, understanding and commitment across the workforce. And a 30% improvement in results quickly”
Christer Andersson Principal Safety Representative, Volvo Power Train
If everyone in your organisation isn’t pulling together, just how far do you expect to get?
Friends...Villagers... Lend me your opinon formers
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